PRESS RELEASE

NYCE.LOGIC partners with HSNG for new warehouse location

NYCE.LOGIC WMS continues to support Health and Sports Nutrition Group (HSNG) in a new warehouse location.

Stockholm, Sweden, 28 Feb 2024

“NYCE.LOGIC played a central role in our warehouse automation journey”

HSNG deliver some of the most famous brands within the health and fitness industry in the Nordics. Warehouse management supplier NYCE.LOGIC has been the operating WMS for HSNG for several years and now they played a pivotal role in orchestrating HSNG's move from Trollhättan to Eskilstuna, ensuring minimal impact on production. This strategic guidance underlines NYCE.LOGIC's commitment to providing holistic support, not just in system implementation but also in navigating operational challenges.

“The biggest benefit for us is the enabling aspect. Without NYCE.LOGIC it wouldn’t have been possible to embark on this warehouse automation journey. We’ve been doing business since 1996 and online since 1998 and outgrown a lot of warehouses and systems. We choose NYCE.LOGIC WMS to tackle the next 25 years.” says Magnus Paulsson, CTO at HSNG.

The project lasted for 9 months and aimed to develop and enhance the current solution for HSNG while ensuring integrations with automation solutions such as Autostore, conveyor belts and pack automation, where NYCE.LOGIC WMS plays a central role in warehouse processes and communication with surrounding systems.

"As we reflect on the successful completion of this project with HSNG, I am excited about the journey that lies ahead. We anticipate a continued and deepened collaboration with a company that not only grasps the significance of automation within e-commerce but consistently places customer satisfaction at the forefront of its priorities. The road ahead holds exciting possibilities for mutual growth and success."says Peter Johansson, Head of business at NYCE.LOGIC.

About Health and Sports Nutrition Group (HSNG AB)

Health and Sports Nutrition Group (HSNG AB) consists of Gymgrossisten.com, Bodystore.com, Proteinfabrikken.no, as well as Fitness Market Nordic, and is a leader in the sales of dietary supplements and health food in the Nordic market. HSNG is owned by the industrial investment company Orkla and is one of twelve independent portfolio companies.

About Extenda Retail/NYCE.LOGIC

NYCE.LOGIC best-of-breed WMS is scalable, which means that it ‘grows’ together with customers, either if they implement new systems such as robotics, or when their order volumes increase. NYCE.LOGIC has a hands-on, long-term approach when working together with customers. This unique setup allows customers to influence the product, and build long-term partnerships (NYCE.LOGIC proudly has had ongoing partnerships since 1998). The combination of a scalable solution, long-term partnerships and the customers’ ability to influence the product roadmap, is where NYCE.LOGIC really excels.